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Confirmation British ISA is scrapped is prudent but attention needs to turn to UK's cash saving problem

Date: 30 October 2024

2 minute read

30 October 2024

If you are covering the budget and the confirmation that the British ISA has been scrapped, please see the following comment from Rachael Griffin, tax and financial planning expert at Quilter:

"Rachel Reeves’ confirmation that the British ISA will not go ahead is a prudent decision. The ISA was originally designed as a straightforward, tax-efficient way for individuals to grow their wealth. Over the years, however, the proliferation of various ISA types has turned what was once a simple concept into a confusing maze of options. Introducing the British ISA would have only added another layer of complexity, likely leaving consumers bewildered and risking poor financial outcomes.

"The British ISA, as proposed, was flawed from the outset. It threatened to restrict investors by limiting the scope of eligible investments to UK assets and potentially curtailing their ability to transfer funds to other ISAs. Such limitations would have worked against the goal of long-term wealth building, ultimately reducing investor flexibility and choice.

"The real issue lies not in a lack of ISA options, but in the fact that too much capital is currently tied up in low-yielding cash ISAs, which fail to benefit either consumers or the broader economy. Encouraging more individuals to invest their savings for the long term—rather than sitting in cash—would bring far greater advantages to the UK as a whole. Scrapping the British ISA allows policymakers to focus on reforms that drive genuine economic benefit, such as simplifying the existing ISA structure and finding ways to encourage more UK households to shift from cash savings to long-term investments.

"By choosing simplification over needless complexity, Labour has taken a step in the right direction, leaving room for more sensible, impactful reforms that could foster a stronger investment culture in the UK and support economic growth."

Alex Berry

External Communications Manager

Notes to Editors:

About Quilter plc

Quilter plc is a leading wealth management business, helping to create brighter financial futures for every generation.

Quilter plc oversees £157.4 billion in customer investments (as at 30 June 2026).

It has an adviser and customer offering spanning financial advice, investment platforms, multi-asset investment solutions and discretionary fund management.

The business is comprised of two branded segments: Quilter and Quilter Cheviot.

Quilter encompasses the financial advice network and national, Quilter's investment platform and multi-asset solutions and Quilter Invest, the digital savings and investment app.

Quilter Cheviot is a discretionary fund management and financial planning business.

This press release is for journalists only and should not be relied upon by financial advisers or customers.

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This communication is issued by Quilter plc.  Registered office: Senator House, 85 Queen Victoria Street, London, EC4V 4AB, United Kingdom. Registered number: 6404270.  Registered in England.

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