8 August 2023
Quilter is developing a new adviser proposition called Quilter Partners.
Quilter’s advice business has historically supported two business models for advisers: a national and network model. However, in response to adviser demand, Quilter is working with select adviser firms on the development of a new proposition, Quilter Partners, that will complement its existing offerings.
Quilter Partners is a franchise-style model where firms will operate under a co-branded arrangement. It will use Quilter’s well-regarded investment and platform propositions, whilst maintaining the entrepreneurial drive of an owner-operated businesses model.
Quilter Partners will provide an opportunity for firms to realise the value they have built up within their businesses now and at the point of exit through a sale. Quilter will support their business growth and ensure continuity of advice for their clients when they decide to retire or exit. Quilter expects the proposition to continue to be refined as the initiative progresses.
Quilter Partners will complement the existing national business and provide an evolutionary option for adviser firms within Quilter’s existing advice network. The network supports owner-operated businesses operating under their own brand name using the Quilter platform and its extensive range of solutions via its researched investment range.
Steve Gazard, chief distribution officer at Quilter, said:
“The pilot of Quilter Partners shows our commitment to offering the widest range of advice models across the market. It joins our existing Practice Buy Out and Management Buy Out options for firms and means advisers can work with us in whatever form best suits them.
“We have one of the best propositions in the market that already enables good client outcomes. With Quilter Partners, we want to create an option that is fully aligned with our propositions while retaining the entrepreneurial drive that makes owner-owned advice businesses so successful.
“We have already signed up a number of founder firms to work with us on developing this proposition and we expect to add more later this year as we develop this initiative into a full commercial proposition. “
